Intellectual Property

End-to-End Protection. High-Value Enablement.

Our intellectual property practice is built on a full-spectrum, full-lifecycle approach with strong dispute resolution capabilities. We deliver comprehensive, professional IP legal services designed to maximize the commercial value of brands, creative works, and patented technologies—supporting clients in advancing from rights protection to value creation.


IP Rights Establishment and Strategic Planning

We advise on copyright registration for creative works, including film, short-form video, and variety show scripts; game artwork and source code; and advertising and creative content. We also assist with trademark registration for IP names and character images, as well as patent strategy and ownership determination for game mechanics and AI-generated content.


IP Licensing and Commercialization

We draft and negotiate IP licensing arrangements, including exclusive, non-exclusive, and sublicensing agreements. Our services also cover derivative product development (such as co-branded merchandise and offline experiential projects) and cross-industry collaborations, including brand placements and IP co-branding. We focus on mitigating risks relating to unclear licensing scope and revenue-sharing disputes.


IP Enforcement and Dispute Resolution

We provide comprehensive enforcement support in cases involving film and game piracy, plagiarism of scripts or creative concepts, and unauthorized use of IP elements such as characters, music, and dialogue. Our services include evidence preservation, cease-and-desist letters, administrative complaints, civil litigation, and criminal referrals. We also handle IP licensing disputes, ownership disputes, and unfair competition matters.


Digital IP and Emerging Technologies Protection

We advise on copyright ownership and protection of AI-generated content, image and publicity rights relating to virtual characters, IP compliance for NFT and digital collectible offerings, and IP licensing and infringement issues in metaverse environments—supporting innovation while safeguarding IP assets in the digital economy.
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